British Airways Launches Premium Transfer Drive Service At Heathrow
Premium Transfer Drive is a new British Airways initiative to ensure that passengers who are at risk of missing their connection are able to catch their onward flight.
The service will be available to Club customers travelling on a UK domestic flight, who are connecting on to either a short-haul flight or a long-haul service in Club World or First, or who are Silver or Gold Executive Club members.
British Airways’ Heathrow team will track a delayed flight and provide an ‘airside’ car transfer if there’s a risk they will miss their connection. The crew will also be alerted so they can inform the relevant passengers.
Carolina Martinoli, British Airways’ new director of brand and customer experience,
said: “Missing a connection is one of the most stressful situations a customer can experience, so helping them through that journey and keeping them informed is critical. The new premium transfer service will enable us to identify customers who are at risk of missing their onward flight, and proactively arrange to collect them by car, whisking them directly to their next flight.
“We’re already receiving great customer feedback from customers who have benefitted from the new service and as WiFi is introduced on our aircraft, we’ll also be able to use that to communicate directly with customers about their onward flight.”
