British Airways launches new look interiors. British Airways has unveiled newly-designed seats and cabin interiors for its short-haul aircraft flying across its European and domestic networks from Heathrow and Gatwick and to celebrate, the airline has launched a special offer of a million seats from £39 each way, as part of a return fare.
Fitting-out work begins on the first of the 95 Airbus short-haul aircraft, installing new designs that take inspiration from the airline’s most recent fleet entrants, the A380 and Boeing 787.The charcoal grey leather seats are slimmer and ergonomically designed to enable the addition of extra seats in the Euro Traveller (economy) cabin to allow more low fares.Innovative design maximises personal space and comfort, with chair backs devised to provide more knee space for the customer behind. Customers can also make use of an eye-level seatback tablet-holder, which can also provide storage for magazines. A four way moveable headrest provides comfort and support. And the seat back table moves in and out to provide optimum positioning.
The new Club Europe, featuring a silver British Airways speedmarque on the front wall, will maintain its 2:2 configuration with the middle seat free.The seats will be bridged with a stylish new ‘central console’ table,providing Club customers with improved functional space. This table provides inlaid leather mats for drinks, snacks and personal devices, freeing up the main table for work or a meal.
Contemporary LED lighting systems, inspired by the airline’s newest long-haul cabins, will include blue tones for boarding, a relaxing candlelit mood for dining and a restful gentle white for cruising and Keith Williams, British Airways’ executive chairman, said: “The short-haul landscape has changed enormously in recent years. To stay competitive and keep offering customers choice, great fares and great service, we are giving our cabins a radical makeover. There will be a new look, but the traditional British Airways’ comfort, elegance and value will remain.”
The new interiors, to be fitted across the Airbus fleet over the next 12 months, are the most dramatic of a series of changes to the airline’s short-haul flights.It has already introduced a range of new fare options including hand-baggage only, semi-flex and day returns, which are proving enormously popular with customers. Following the success of day return fares from London, the company will today start rolling out day return fares for European travellers coming to London.
